Dunedin Craft Beer and Food Festival

The Dunedin Craft Beer and Food Festival is not just another event on the calendar. It is one of the South Island’s favourite weekends.

Across two days, more than 12,000 people pour into Dunedin for craft beer, food, music, mates, and the start of summer energy the festival has become known for. In 2026, it returns for its 13th year on 27 and 28 November.

For partners, this is a chance to be part of a moment people genuinely look forward to. The crowd arrives ready to discover, taste, share, and stay. Average time on site is 5.2 hours, and 89% of attendees say they would come back.

The audience is proudly regional, with 79% coming from Otago and Southland. It brings together craft beer diehards, social groups, food lovers, experience seekers, and people discovering the category for the first time.

The festival’s reach starts well before gates open, with 20,000+ social followers, 14,000 EDM subscribers, strong email engagement, and 139,982 website page views during the 2025 campaign. Paid media runs from July through November across radio, digital, outdoor, print, social, EDM, and regional channels.

Partnerships can come to life through presenting rights, presale ownership, onsite brand spaces, vendor stalls, EDM features, dedicated video, content access, festival collateral, and cocktail collaborations.

This is a strong fit for brands that want to meet an engaged South Island audience in a setting full of energy, flavour, loyalty, and real dwell time.

Enquire to find out more.