AfroSoul Festival 2026

The global AfroSoul festival lands in Auckland and the Gold Coast October 2026.

Co-owned by Israel Adesanya. Powered by Audiology Touring. 40,000+ capacity across two flagship ANZ markets in seven days.

World-class international headliners. Full lineup announced closer to event.

AfroSoul is a cultural movement, not a festival. Music. Dance. Food. Fashion. An environment designed to transport audiences into the heart of African culture and one of the fastest-growing sounds on the planet.

An experience brands can live inside, not sit beside.

The proof is already in. 13,886 pre-sale sign-ups before launch. 22.6M Instagram views and 3.4M accounts reached in 2025. 529K website views. 9.9M Facebook views.

This isn't interest. It's intent.

The audience is the one most brands chase and rarely catch. Culture-first Gen Z and Millennials. Festival and experience-driven consumers. Music, fashion, nightlife and lifestyle buyers. African diaspora and global audience. Highly engaged. Trend-driven. Digitally active.

Israel Adesanya isn't an ambassador. He's a co-owner. A global fanbase across sport and culture. Built-in amplification across every platform. Authentic alignment no influencer deal can buy. An unfair advantage no other festival in this market has.

Community, Growth and Headline partnerships available across ANZ. Limited slots.

Built for brands ready to become part of the culture.